Category

incentives
Running a business today isn’t just about what you sell. In fact, it’s probably less about what you sell than it’s ever been before. More and more, customers are looking to identify with the companies they do business with. They want to understand what drives your business and learn your story. Customers also want to...
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This article Karen wrote in 2014 is still poignant today, but I’m going to add an extra layer to it.  Gamify it, if you will.  You’ve probably heard that it takes 3 weeks of repitition for someone to either create a new habit or to break an old one.  Our Director of Training Services, Brandon...
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Have you ever been reading an article online and had an ad or news story start to auto-play when you weren’t expecting it? Most all of us have had this happen. For me, it always seems to occur when I’ve got my volume turned up and my office door wide open. It’s pushy, it’s irritating,...
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Over the past several years, the idea of fostering company culture has become more and more common. Of course every business has a culture. The difference is that companies large and small are beginning to acknowledge its importance. Culture, or, if you prefer, the personal dynamics in your pharmacy, are an important part of the foundation...
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Next weekend, a lot of people will be packing up and hitting the road over the long 4th of July weekend.   Your customers will be on their way to camp grounds, festivals, and family gatherings.  Which means over the next week, they’ll be stopping by the pharmacy to refill prescriptions and hopefully grab some other...
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We live in an age of predictions.  From who’ll play in the Super Bowl next year, (Go Hawks!!), to the next big technology trend, and all the way to which companies will be obsolete 5 or 10 years from now.  Predictions are certainly something to pay attention to.  It’s important to know what the experts...
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With very few exceptions, customers that walk into your store all walk out with at least one thing in common.   Their printed receipt.  And whether they file it, crumple it in the bottom of a purse, or put it into their back pocket, chances are that they will see this receipt again.  The receipt you...
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The past few weeks, we’ve talked a lot about what 2016 might hold for your independent pharmacy.  Hopefully by now, you know what your goals will be for this New Year and you have an idea of how you’ll go about accomplishing them.  But making the resolution or setting the goal is never really the...
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This past weekend gave shoppers every opportunity to fill gift boxes, stuff stockings, and spoil themselves with something new all at the same time. Between Black Friday, Small Business Saturday, and Cyber Monday, we’re probably all feeling a little bit overstimulated and perhaps our wallets are all feeling a little emptier.  On top of all...
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The outdoor retailer, REI, recently announced that all of its locations would be closed the day after Thanksgiving, giving employees a paid day off to enjoy the outdoors rather than participating in the traditional black Friday melee. 
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